Bella Hadid Swarovski Spring 2022 Advertising Campaign

Over the years, we’ve become accustomed to Bella Hadid serving only the face. Whether you are leading advertising campaigns Versace, moschino and Helmut Lang or enchant us on its covers fascination, Harper’s Bazaar Arabia, fashion Greece and V MagazineBella knows how to pose. No wonder Swarovski chose American beauty as the photographer for its latest campaign, along with Mert Alas and Marcus Piggott. In fun and colorful images, Bella gazes into the eye-catching lens as eye-catching creations drip from the luxury jewelery store.

The campaign ultimately divided our forums. Described as “sticky” mikel when the ads drop.

“Sticky AF, but I’m digging,” she admitted cocobobon.

“Settings are very distracting (and tricky),” not impressed thiago 🙂 called out.

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GivenchyHomme unsold: “They made Bella Hadid look like a CGI character thanks to the disaster touch-ups. She has great skin so I don’t understand why they go overboard with retouching. Her freckles would add a human touch.”

“Bella’s cold, angular beauty makes her ideal for jewelery campaigns” Tigerrouge.

“She looks so mature and I love that kind of beauty,” she admitted ivano.

“I love them, they’re absolutely bold and eye-catching enough! I’m also a huge fan of how the art direction and concept continues throughout each campaign image. “Bella Hadid undoubtedly has a talent for face-to-face service, and that’s exactly what she’s doing here.” fashion28.

See more of Bella as the face of Swarovski and join the conversation here.